Twitter [INTERNSHIP]
It is clear to see how Twitter can be part of our daily lives. Some people feel the need to keep their followers updated on their lives, and some people use it to educate people. The good thing about...
View ArticleMarketing Lessons from the 2012 Presidential and Vice Presidential Debates
Nationwide the “conversation” in October centered on the three presidential debates and the vice presidential debate. From the perspective of a business person involved with public relations, media...
View ArticlePay With a Tweet – Buying with Influence
Happy Thanksgiving and Black Friday. What if we could pay for our Black Friday purchases with a simple tweet (or a like)? Although we can’t pay for our fancy new DVD player simply by tweeting, a new...
View ArticleThe Very Basic Twitter Guide
Twitter allows you to post up to 140 Characters (this includes spaces, for best results and to allow retweets keep under 120 characters) Each Post is called a Tweet! (This is referred to as a micro...
View ArticleInside Facts and Data for Twitter
While Twitter has gotten high praise for being a powerful journalism tool and has, in some ways, garnered a small cult like following, businesses have started to benefit from it as a promotion and...
View ArticleLET ME TELL YOU A STORY
INTRODUCTION Social media is all about telling stories. Technology continues to make it easier, faster and more appealing to tell, share and even re-share our stories. It has also become about telling...
View ArticleTop 10 Stories on Digital Ethos for 2012
This is it. The last Saturday of 2012. I’m not really sure where the year has gone, and I’m sure many of you feel the same way. As I sit here and reflect on the year gone by, I realize there have...
View ArticleTWITTER TAKES ON 2013
INTRODUCTION It has been known for sometime that images enhance social media the way the talkies transformed the film industry. It was a long time coming but visual design finally caught up to social...
View ArticleSomething New is Growing on the “Vine”
About two weeks ago, a company called Vine launched a new mobile service meant for sharing short, 6 second videos. It is meant for users to share those videos through their social networks, mainly...
View ArticleDoes Anyone Care? [OPINION]
In the overcrowded world of marketers, social media “experts”, consultants, thought leaders and everyone else encouraging us to join the conversation . . . I have to ask, does anyone care? We like to...
View ArticleToo Much Sharing Going On – A Case Study
I share an office with my wife and as I was heading out for a meeting, I noticed she was tagging something in Diigo, a social bookmarking site which allows you to store articles with descriptions and...
View ArticleSocial Media – The Great Equalizer?
Wikipedia defines social media as, “… web- and mobile-based technologies which are used to turn communication into interactive dialogue among organizations, communities, and individuals.” And, I would...
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